Preview Mode Links will not work in preview mode

Sep 5, 2019

Art D’Elia is SVP, Chief Brand and Innovation Officer at Domino's. He dropped by the shed with Alex and creative director Kelly McCormick, to talk about innovation and consumer advocacy in the pizza category, as well as what agencies can do to better align with their clients and why Alex thinks advertising is 100%...

Aug 21, 2019

How to be well-rounded, what is method advertising, tips on getting over creative block and more. Alex sat down with the current group of CPB interns to answer their questions.
With Alice Fennelly, David Zosel, Brandon Dwight, Billy Boy Horn Chloe Gordon and Omari Green.
Quick Q&A summary
2:22 – To be a good,...

Aug 13, 2019

Only seeing ads relevant to you used to be the dream, and the promise of advertising. But chances are you’ve talked about something and the next thing you know, you’re being served ads about it. Predictive analytics or surveillance? Who’s listening and what do they know about us?

Alex is joined in the shed by...

Aug 7, 2019

We’re kicking off a new series of shows, where brands (big and small) come to the Woodshed to share their challenges and aspirations. Alex and a special guest host then duke it out with creative ideas on the spot, and take those ideas and test them to see what performs better in the actual marketplace.

First up, the...

Jul 11, 2019

Alex recently joined Roben Farzed on his NPR program, Full Disclosure.  Get the full episode at: