How do big game commercials do in the wild and beyond the
SuperGame? Hint: it ain’t the same. Alex is back in the Shed with
Aquiles La Grave comparing qualitative USA Today Ad Meter results
with real world behavioral data.
About the Podcast
The Woodshed exists to demystify the creative process. We believe that everybody can harness the power of their own creativity to supercharge their lives. And by showing the creative process in action, we hope to take away the fear of coming up with powerful ideas that move business.